reseller là gì

From Wikipedia, the không tính tiền encyclopedia

A reseller is a company or individual (merchant) that purchases goods or services with the intention of selling them rather phàn nàn consuming or using them. This is usually done for profit (but can be done at a loss). One example can be found in the industry of telecommunications, where companies buy excess amounts of transmission capacity or Điện thoại tư vấn time from other carriers and resell it to tướng smaller carriers.

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According to tướng the Institute for Partner Education & Development, a reseller's product fulfillment–based business model includes a corporate reseller, retail seller, direct market reseller (DMR), and an mạng internet retailer (eTailer); less phàn nàn 10 percent of its revenue comes from services.


Resellers are known to tướng conduct operations on the Internet through sites on the trang web.

For example, this occurs where individuals or companies act as agents for ICANN accredited registrars. They either sell on commission or for profit and in most cases, but not all, the purchase from the registrar and the sale to tướng the ultimate buyer occurs in real time. These resellers are not to tướng be confused with speculators, who purchase many domain name names with the intention of holding them and selling them at some future time at a profit. Resellers, by the very nature of their business are retailers, not wholesalers. It is not unheard of for online pawn shops lượt thích iPawn to tướng also act as a reseller, and purchase rather phàn nàn loan against valuables. Online auction and classifieds websites, such as those owned by eBay Inc. and Craigslist provide services for resellers to tướng sell their goods and services. However although resellers are indeed retailers it does not follow that retailers are resellers.

Another common example of this is in the trang web hosting area, where a reseller will purchase bulk hosting from a supplier with the intention of reselling it to tướng a number of consumers at a profit.

Software and ebooks[edit]

Software[1] and ebooks are two products that are very easy to tướng obtain by resellers. Their digital format makes them ideal for mạng internet distribution. In many cases, such as brandable software, the reseller can obtain even the right to tướng change the name of the software and claim it as one's own and resell it on an ebook cửa hàng hosting platform.

A software reseller is a consultant who sells the software from large companies under a licence. They have no legal employment status with the parent company and generally operate on a freelance basis.

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Business model[edit]

The companies visited to tướng and pitched to tướng by software resellers are often small and medium enterprises (SMEs), local businesses and niche operators. This benefits the software house as they may not hold the resources for the legwork needed to tướng spread their network on a lower scale. While it benefits the reseller because he/she can build up networks of smaller clients and become a single point of liên hệ for them for every aspect concerned with the software, be it advice, training or updating.

Web resellers[edit]

A subcategory of reseller is a trang web operative who will buy a large amount of hosting space from an Internet service provider (ISP) and then resell some of this space to tướng clients. Their hosting is often managed through a virtual private server (VPS) which allows them, through a control panel, to tướng administer bandwidth, databases, passwords etc, for the client.

The popularity of this business model grew with the rise of freelance trang web designers as it enabled them to tướng be the sole service provider for the client. After an initial consultation with the client they could subsequently design, develop and also host the site as a single operation.

The history and evolution of reselling[2][edit]

Reselling is a popular way to tướng make money and has evolved significantly over the years. It began with the trading thẻ hobbyists in the mid-20th century and grew into a worldwide phenomenon for items lượt thích sneakers, vintage clothing, and collectibles. The mạng internet and the rise of eBay have made reselling more accessible, and the popularity of shows lượt thích Pawn Stars and Storage Wars has further contributed to tướng its mainstream appeal. Sneaker culture, in particular, has exploded, creating a market worth almost $100 billion. The future of reselling now appears tied to tướng digital assets that resolves some profitability issues around inventory, shipping costs, or authentication.

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See also[edit]

  • Value-added reseller
  • Price discrimination
  • First-sale doctrine
  • Recommerce
  • Ticket resale


External links[edit]

Media related to tướng Resellers at Wikimedia Commons

Look up reseller in Wiktionary, the không tính tiền dictionary.